Share and Care

Our Share and Care programme reflects our commitment to building a sustainable, innovation-driven future by sharing our expertise and assets for causes we care about.

 

Engaging with society through sponsorships donations and employee volunteering

Being a responsibility leader in our industry, we are involved in many causes and community projects supporting sustainable development and the prosperity and welfare of the communities in which we are active. Our work on this arena is clearly connected to our strategy and responsibility targets. It is coordinated under the umbrella of our Share and Care programme.

The Share and Care programme comprises three forms of support: sponsorships, donations and employee volunteering. The support can be a monetary contribution, products, materials or employee volunteering.

This is how we define our support

Corporate and local sponsorships refer to long-term involvement in and partnership with community non-profit groups who generally would not be able to fund activities without outside financial assistance. Our activities are aimed primarily at relevant stakeholder groups in the surrounding communities.

Donations refer to one-off or occasional non-profit support given for charitable or corresponding purposes. The Annual General Meeting resolves annually the maximum amount of contributions made for charitable or corresponding causes, and authorises the implementation for the UPM Board of Directors. 

Employee volunteering is a new form of support offering our employees theopportunity to do volunteering work during their working hours. UPMers can use up to 8 hours (one day’s work) per year for volunteering.

 

Share and Care - Focus areas

Our focus is on activities and programmes that are relevant to our business, support innovation and sustainability, or promote local vitality and wellbeing.

Reading and learning
We focus on projects that enhance reading skills and learning opportunities in the`regions we are active.

Engaging with communities
We prioritise activities that support the vitality and wellbeing of communities and regions in which we are active.

Beyond fossils initiatives 
We seize the limitless potential of bioeconomy and promote innovations and expertise that can support us in taking  the world beyond fossils.

 

Key figures 2024

 
11 countries
supported with Share and Care activities
Approx. EUR 800,000
given to support local communities
EUR 920,000
donated to charities or other non-profit causes
 
About 220
organisations supported
Over 400
employees participated in volunteer work
 
 
Reading & Learning

Reading & Learning

Read more
Engagement with communities

Engagement with communities

Read more
Beyond fossils initiatives

Beyond fossils initiatives

Read more
 

Aid for Ukraine

 
 

How to apply?

You can send in your application via the link below. To facilitate efficient handling of your application, we have provided a set of detailed questions for you to answer, including e.g. your own views on the benefits UPM is likely to derive from sponsoring your cause.

 

 
 

Reforesting the Jaguari River Basin in Brazil

 
 
Clear, measurable and transparent key performance indicators monitor the impacts of our forestry operations
Story | 03/21/2025 08:08:56 | 2 min

Clear, measurable and transparent key performance indicators monitor the impacts of our forestry operations

Read more
Log learning environment – cost-effective and long-lasting solution for temporary school or nursery facilities
Story | 03/10/2025 09:40:05 | 5 min

Log learning environment – cost-effective and long-lasting solution for temporary school or nursery facilities

Read more
Log construction for clean indoor air and adaptability in a nursery
Story | 03/10/2025 09:39:31 | 4 min

Log construction for clean indoor air and adaptability in a nursery

Read more
Reliability of supply, partnership and quality are key to UPM Plywood’s business
Story | 02/26/2025 09:35:42 | 3 min

Reliability of supply, partnership and quality are key to UPM Plywood’s business

Read more